网媒《小欢喜》四卫视复播 收视依然坚挺

时间:2020-10-24 00:11:57阅读:690
2019年夏天,一部《小欢喜》点燃了暑假档,三个面临高考的家庭的喜怒哀乐,点燃了全民追剧的热情。2019年年尾,《小欢喜》再度登陆广东、天津、黑龙江、湖北四家卫视,复播盛况空前。从目前CSM59城统计

2019年夏天,一部《小欢喜》点燃了暑假档,三个面临高考的家庭的喜怒哀乐,点燃了全民追剧的热情。2019年年尾,《小欢喜》再度登陆广东、天津、黑龙江、湖北四家卫视,复播盛况空前。从目前CSM59城统计数据来看,收视成绩依然可圈可点。

2019年12月25日,《小欢喜》官宣四卫视回归播出。

《小欢喜》的回归,再次引发一众剧迷的期待,剧中经典名场面首当其冲引发一波回忆杀:演员沙溢饰演的“卑微老父亲”乔卫东在线叫女儿乔英子开门:“英子,开门,呆地”;青年演员郭子凡饰演的季杨杨操着一口“蛤蜊味”的青岛普通话,逗乐网友:“太上头!”

从阵容到题材,《小欢喜》得到剧迷的多重点赞和认可。

不难发现,围绕《小欢喜》一切讨论,都是基于电视剧本身的剧情和深度发散,如剧中最热的话题点之一单亲母亲宋倩对高三女儿乔英子“监控式”的教育模式,强势霸道,几次三番反对女儿的南大梦想,最终令英子崩溃抑郁。宋倩“以爱之名”的强控制欲和“恋人式母女关系”成为亲子关系的一大话题点,同时饰演母亲宋倩的演员陶虹与饰演女儿的演员李庚希也凭借丝丝入扣的演技包揽热搜,几场母亲与女儿的戏剧冲突戏份,两人情绪拿捏到位,层次递进,令人印象深刻。

紧跟剧情发展,“小欢喜细节”“小欢喜哪里欢喜了”“三大标题党电视剧”“养一个孩子得花多少钱”等花式话题实时屠榜,《小欢喜》将戏剧张力做到极致,集集有爆点,几乎一集一热搜,密集有致。

四卫视复播《小欢喜》,湖北卫视长江剧场官方抖音账号依托剧情的内容优势,发布的方一凡美甲、宋倩一眼看破乔卫东等剧情依然引起用户热议,有力提升关注度,带动流量。

基于内容优势带来的晕轮效应,《小欢喜》带动各类话题全方位开花。既可以是“贴近中国传统式家庭的喜怒哀乐,一堂中国式父母的教育公开课”,也可以引发情感共振:“人生十有八九不如意,只有一点小欢喜。”“生活不就是百般不顺,但仍期望万事如意。不如就难过中,盼望着都挺好。焦虑中,期待着小欢喜。”

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