耐飞创始人兼CEO栗坤:挖掘创新点,与时代共振
时间:2020-11-02 19:54:07阅读:2003次来源:星辰影院 耐飞创始人兼CEO栗坤
创新营销取得了一定的成功和影响力,票房表现和口碑发酵也给了我们很多信心。《奇袭·地道战》豆瓣分数达到了7.2分,我们看到相比传统题材用户结构也出现了新的变化,青少年群体和银发族成为影片相对主力的观看人群,两者合计占据整个观看人群的35%,很多人在评论区留言说太久没有看到这样的革命军事题材,这部影片勾起了他们满满的回忆。这些反馈让我们团队觉得做这样的事情非常值得,也对深耕这个赛道充满信心。
不能跟时代产生共振的创作者就不是好的创作者。今年是全面建成小康社会的成功之年,也是全面脱贫攻坚的决胜之年。其中,教育脱贫是全面脱贫中非常重要的环节。如果不能为这个群体发声,不能把教育脱贫中精彩的故事搬上屏幕,那将是我们作为内容工作者的失职。所以,关注乡村教育,关注教育脱贫也成为我们内容布局的一个新方向,以此为出发点,我们推出了《树上有个好地方》这部作品,影片主要讲述城里来的美丽女教师用科学的教育改变了山村里孩子命运的故事,非常温情。
所以,在2021年耐飞兔子洞还将发力更多创新题材,也渴望得到行业内所有朋友们的关注。如果要让我为新的增长点打上标签或者赋予内涵,有八个字足以来形容,那就是“响应时代 观众爱看”。网络电影虽然可能会带来经济价值的增长,但是任何一个企业只追求经济价值绝对做不长久,我们要把经济价值跟社会价值结合在一起。
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